A second workforce.
Same team.
A bigger business.
You're not buying software. You're buying capacity.
That's not a people problem, that's a capacity problem.
We put another team on the systems you already pay for. The extra team you wish you had. We stay until your people run it.
How we work together
If you searched how AI can help your business, or how to get started, you do not need another tool. You need the hours your best people do not have.
sideKick puts another team on the systems you already pay for. That is what we are. You keep the work only you can do. We stay until your people run it.
Keith Kostrzewski
I am Keith Kostrzewski. I own and operate sideKick.
When we sit down, I am not going to open a laptop. You will get me. I would rather hear you talk about what you built, and I am not going to talk over it.
I think I already know some of what you will tell me. It piles up. The to-dos. The must-fixes. The I'll-get-to-thats. All of it sitting on top of a business you grew with your own hands, and there is only one of you.
That is what sideKick is for. The extra team you wish you had. A second workforce, running on the systems you already pay for. Your people keep the work only they can do. The rest runs.
Here is what I will promise you. I will not treat the last ten years as a mistake. You made those calls with what you had in front of you. I will tell you what is leaking, plainly, and then we go to work.
I will also stay out of your way. I am the name in the first meeting. I am not the workforce. If your people cannot run next Monday without me, I did this wrong.
I have done the work from the floor to the top. Individual contributor to CEO. Rooms at LEGO Education and Pearson. An MBA from Kellogg. I mention it once so we never have to talk about it again. It is not the offer. It is why I will not spend your hour proving I have had a job.
You built this. You should get to lead it.